Re:Applied, an Applied Client Network podcast

From Applied Client Network and the team behind Connections, this is Re:Applied. Have you ever wondered how insurance agencies and brokerages are using Applied Systems technology to manage their businesses? Are you curious what other tools help improve day-to-day insurance functions? In Re:Applied, Applied Systems users will share stories about how they use technology and skill to revolutionize the business of insurance. Starting in Season 2 (out spring 2021), each episode will spotlight a member agency or brokerage case study and will feature an Applied Systems executive. Tune in for ideas on how you can keep your insurance business ahead of the curve in today’s digital age. Then, take what you hear and "reapply" it to your own system, to your workflows, to your reporting.

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Re:Applied, an Applied Client Network podcast

S02 EP05: Marketing Automation

August 27, 2021 • Applied Client Network • Season 2 • Episode 5

Happy Applied Net 2021 week, Re:Applied listeners! For our latest episode, Brian Langerman (CEO, Applied Client Network) is joined by Stacie Cooper (marketing project manager for agency capabilities and projects, Liberty Mutual Business Insurance | Safeco Insurance) and JF LeBlanc (product manager for Applied Marketing Automation, Applied Systems) to discuss the ins and outs of using marketing automation to grow your agency or brokerage. Press play to hear Stacie and JF’s expert opinions as well as which sessions you should seek out on-demand from Applied Net.

For more insight from Applied Client Network (ACN), Applied Systems or insurance professionals, or to join ACN, visit AppliedClientNetwork.org.

Resources from today’s episode

Blog – Front-Office Automation for Your Benefits Business, Applied Systems (July 2021)
Article – Marketing Automation, Rough Notes (June 2021)
Column – TechKnowFile: Streamlined Marketing (Sept. 2020)
Report – Customers Know What They Want. Are Insurers Listening?, Bain & Company (Oct. 2018)

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